Founding Charter

Wine Graph exists to make wine approachable for everyone and help the businesses behind it reach more people. These principles guide how we build and work with the wine community.

Make discovery approachable

Help people explore wines, learn their stories, and find participating shops nearby. Keep the experience welcoming, whether someone knows exactly what they want or is just beginning to explore.

Connect useful information

Bring wine details, producer knowledge, and participating retailers together. Aim for clear, accurate information that helps people understand a bottle and follow the connections around it.

Support the businesses behind the bottle

Work alongside producers, shops, distributors, and wine professionals. Help people discover their products and expertise while respecting the tools and relationships those businesses rely on.

Make participation straightforward

Start with a business and its story. Offer deeper connections where they help make wines easier to discover, and learn from the people who participate.

Interested in shaping Wine Graph? Become a founding partner.